BRAND

Name: staged –
just like the rest of you:
illustration of the difference
between person and persona.
Views skewed
to attract more views
Express to impress
to the point of distress;
to speak to the point of silence
in self-censorship,
Scream internally; hit delete
and capture that unruly hand
sketching things that are bad for brand.
Person…Persona…Personality is product
Label on packaging
for front-row display
Store manager says
Personality fits within a label
with-in one
Dimension – character type; meticulously
print: flat
Paragon of perfect;
The artist who paints with an airbrush,
A man on a screen, as virtual as his tools;
An image
is all you’ll ever be.
Yet, graciously consumable, fashionably late
With a fast-approaching expiration date.
-Akotowaa